Thursday, 10 September 2020

Final LNER Azuma Joins the Fleet & 'Let's Eat' to be Introduced by LNER to Give At Seat Catering

The last of the 65 new Azuma trains have joined the LNER fleet

They have replaced the existing fleet of 45 trains which run along the 940 miles of track between Scotland, North East England, Yorkshire, the East Midlands and London.

David Horne, Managing Director of LNER, Tweeted: “The last new Azuma leaves the depot. Our 65th Azuma train joined the LNER fleet today – thank you to the cross-industry team especially at Hitachi, DfT, Agility, Network Rail, GB Railfreight and LNER who have worked together to test and deliver all 65 new trains in just 18 months.”

The first of the new Azuma trains arrived in May last year.

Speaking when the first one was launched, David said: “Setting new benchmarks in rail travel is part of our DNA, and the new Azuma trains are the next big step for LNER in making the customer experience the best that it can be.

“From extra leg-room and improved Wi-Fi to being more environmentally friendly and accessible to more people, the Azuma experience is a real revolution in rail travel.”

Seen here in June 2019 at Edinburgh Waverley, is HST power car 43315. 
These trains have been replaced by the new Azuma's

In their first 12 months, Azuma carried over 4.5 million passengers more than five million miles. To celebrate the public have been invited to name a train, with the new names being drawn from a shortlist later this year.

LNER are introducing a new service will enable customers to order and pay for food and drinks from their phone in the comfort of their own seat, without having to visit the onboard cafe bar.

The digital in-seat app ‘Let’s Eat – At Your Seat’ will be available to customers in both Standard and First Class.

The service will also provide a layer of confidence and reassurance to customers who are looking to stay seated for the duration of their journey.

Let’s Eat – At Your Seat will offer customers on LNER trains a more enhanced, personalised customer service, with the added benefit of being more convenient for those who do not wish to leave their seat and possessions unattended. The ‘at-seat’ service also addresses the 40 per cent* of UK consumers who want to access digital ordering and payment technology to minimise physical contact and support social distancing measures.

Let's Eat - At Your Seat was developed by QikServe, and is the first project to come out of the LNER FutureLabs accelerator programme, which is fast tracking the development of digital projects to improve customer journeys in the rail industry.

Dan Rodgers, Founder and President at QikServe said: “As part of LNER’s FutureLabs Programme, we’re delighted to be the first to deliver Let’s Eat – At Your Seat for a personalised food and drinks offering on LNER train services.

“People are accustomed to ordering food and drinks whenever they want on their phone, so why not on a train too? It has been a privilege working with the team at LNER to create technology that puts the customer at the heart of their service by allowing them to order refreshments when they want.”

With the UK Government advising food retailers to provide contactless solutions to support the economy, Let’s Eat – At Your Seat will allow customers to access the ordering platform through a QR code scan, without the need to download another app.

Developed for use on LNER trains, the Standard Class menu offers a wide range of drinks, snacks, sandwiches and breakfast items. The First Class menu offers extra meals including LNER breakfasts, hot meals and an extended drinks service.